2008 US Hispanic Factoid
The immense buying power of the nation’s Hispanic consumers continues to energize the nation’s consumer market, and Selig Center projections reveal that Hispanics will control about $951billion in spending power in 2008.
In sheer dollar power, Hispanics’ economic clout will rise from $212 billion in 1990, to $490 billion in 2000, to $951 billion in 2008, and to almost $1.4 trillion in 2013. The 2008 value will exceed the 1990 value by 349 percent—a percentage gain that surpasses both the 141 percent increase in non-Hispanic buying power and the 151 percent increase in the buying power of all consumers. U.S. Hispanic buying power will grow faster than African-American buying power 187 percent), Native American buying power (213 percent), and Asian buying power (337 percent).